During a school emergency, it is vital that campus leaders can quickly disseminate critical information to students, staff, and visitors to mitigate potential impact. Utilizing multiple communication channels is also critical and can include text messages, voice calls, visual alerts such as strobe lights, and public address systems. Another common channel is digital signage.
Using digital signage software, important messages can be displayed both on television screens and personal devices such as cell phones and laptops. And while broadcasting important messages during an incident is critical, often left out of the discussion of campus messaging is the role it plays in preventing emergencies.
Using Campus Messaging to Improve Student Wellness
Since the COVID pandemic, abundant conversations have been had regarding its significant impact on youth mental health. When schools reopened, school leaders searched for ways to support students.
“As we talked to educators, the K-12 teachers, administrators, higher ed people, one of the things that actually layered in with emergency messaging and has informed this whole conversation is student wellness,” Eric Henry, senior vice president of business architecture at Carousel Signage, a campus messaging software company, told Campus Safety. “When people were coming back to schools, a lot of students were experiencing higher levels of anxiety and discomfort in those types of environments, but that really informed our emergency notification and messaging strategy.”
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Amy Rock Editorial LLC 